Lumosity Mind
Lumosity is the leading online brain training program that challenges core cognitive abilities such as memory, speed, and attention. The company made the decision to invest in a mindfulness app that appealed to a science minded audience. I worked on both the product and visual design of the app, and I helped develop a brand for Lumosity Mind that aligned with the company strategy and vision, and which was featured on the app store 7 times.
PRODUCT DESIGN ART DIRECTION VISUAL DESIGN ILLUSTRATION 
The visual direction relies on simple and quirky line illustrations to add playfulness and warmth to the mindfulness experience. We felt it’s lightheartedness was a nice juxtaposition to the more serious tone of the content.
All Illustrations are all done by me.
Lumosity Mind is an expert-guided program helping people improve their lives through mindfulness meditation. We needed our visuals to work hard to convey expertise while still being approachable and demystifying mindfulness.
